Thursday, May 2, 2013

Facebook's mobile business expands in first quarter

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Facebook's mobile business expands in first quarter

By Alexei Oreskovic (Reuters) – Facebook Inc’s mobile advertising revenue growth gained momentum in the first three months of the year as the shared network sold more ads to users on smartphones and tablets, partially offsetting higher spending which weighed on profits. New types of ads designed for smartphones, particularly ads aimed at enticing Facebook users to install mobile apps on their phones, helped lift revenue while traffic to the shared network remained strong. ..

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Facebook’s mobile business expands in first quarter

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